ESMA International Network is a selective, invitation-based network for professional agents, distributors and manufacturers, and for sales & marketing organisations that specialise in the manufacturing or handling of packaged consumer goods.
The applicant company should have been established for at least one year and be able to demonstrate top-quality service to the FMCG industry. Applications are reviewed by our CEO and, if approved, put to the Board for a final decision — you will be told at each stage.
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I’m delighted to announce our latest New Manufacturer Member from France to the ESMA Community – Famille Michaud Apiculteurs.
In 1920, Yves Michaud, engineer & beekeeper, founded the company Famille Michaud Apiculteurs. Yves Michaud became a pioneer of beekeeping transhumance and developed new beekeeping techniques.
Today the Lune de Miel® brand is the leading brand of honey among consumers in France with 32% market share. Lune de Miel® is the most widely distributed in the world with a presence in 59 countries internationally, i.e. 28 million jars of honey sold each year.
In 1992 Famille Michaud Apiculteurs revolutionizing the use of honey by creating the 1st flexible and squeezable packaging with the characteristic shape of the honey drop. Through this innovation, the Lune de Miel® brand changed honey consumption habits and their Tartimiel immediately becomes the first reference for honey marketed in France.
In 1999, after years of research, Famille Michaud Apiculteurs developed the first flexible packaging Love to Pivot with a silicone valve cap and thus created the “Les Savoureux” range from Lune de Miel®. This type of packaging was a world first and earned the Company the Oscar for packaging in 2000. This innovation was adapted to several other products for ketchups, mustards, and even cosmetics.
Today Famille Michaud Apiculteurs who is a major Manufacturer of Honey and Maple Syrup within France and Canada are Market Leaders for Honey in France and their Brands are exported all across the Globe.
For more information on Famille Michaud Apiculteurs please contact:
Damien Serre,
Sales Director France & International
Famille Michaud Apiculteurs
Domaine Saint Georges 9 chemin de Berdoulou
64290 GAN
FRANCE
Phone ☎ : 0033559219100
Email : dserre@famillemichaud.com
Website : www.michaudbeekeepers.com
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Below are a selection of photographs which were taken over the course of our ESMA London Convention in June ’26:
We hosted our annual ESMA Chill-Out during ISM Cologne last week. We were very happy to be back in the…
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